Marketing Rebel with a Plan

I hate vanilla marketing — life is too short for boring anything. For over 17 years, I’ve shook up brands like Aunt Rita’s Foundation, Grand Canyon University, and Mod Pizza. Normal’s overrated; I’m here to make you unforgettable.

I honed my craft at Moses Anshell, a creative powerhouse with 30 years of innovative, award-winning work. Fast Company called our founder Arizona’s “poster child for creativity,” and Creativity Magazine crowned us the Southwest’s most awarded agency—over 300 wins for big brands and scrappy passion projects. There, I learned from the best and rose to Partner and CMO, turning GCU from a ghost town to a leader with ‘Find Your Purpose’ on a dime budget. Aunt Rita’s scored national HIV advocacy buzz, and Mod Pizza’s ‘everyone’s welcome’ vibe was bigger than just pizza. Our motto? ‘We’ve got the spine if you’ve got the nerve.’ That’s me — half strategist, half renegade.

Now, I’m your freelance CMO, bringing that heat to startups with nothing to lose and midsizers stuck in neutral. No cookie cutter marketing, just results.

Creativity is my DNA, people are my obsession, data is my fuel, and different is my edge. I decode humans, make them care, and turn that into profits. Got the nerve? Let’s build something that sticks.